May 2012 John Weeks Round-up on Organizations

Massage Therapy Foundation develops useful evidence tool-bar

The Massage Therapy Foundation has developed a nifty toolbar to help massage educators, in particular, but also clinicians and students, to ready access to evidence and other resources that will help with teaching. The tool offers live literature searches from an array of databases, plus anatomical images and other teaching and clinical aids. This is another in a series of MTF projects that have sought to enrich scientific literacy in the massage field.

Comment: The MTF deserves an award for sheer functionality in the massage field. Under current president Ruth Werner as under past-president Diana Thompson, LMP, the organization has consecutively delivered tremendous value to the massage field. Credit the American Massage Therapy Association (AMTA) for substantially funding it for many years. Here’s hoping the AMTA will find ways to continue to do so. 


Multidisciplinary coaching group announces websites, next steps toward educational standards, credentialing

The National Consortium for Credentialing Health & Wellness Coaches (NCCHWC) issued an update in April on work that commenced with a summit in September 2010 to set educational standards and credentialing requirements for health coaching. The group lists 18 “stakeholders” including the American Chiropractic Association, American Board of Integrative Holistic Medicine, American Association of Diabetes Educators, ACCAHC and diverse coaching organizations. NCCHWC is incorporating as a non-profit entity and shares its project plan. Next steps are mundane but critical for establishing legitimacy: complete a job analysis, training and education curriculum analysis (DACUM process), survey health and wellness coaches, and ensure that each task follows best practices to avoid bias and partisanship.

Meantime, a “coaching research project team” is developing a multi-site collaborative coaching research agenda. NCCHWC will then hold a second Summit to define the way forward to national standards and credentialing. They invite more participants. The note was signed by a leadership team of: Dick Cotton, MS, American College of Sports Medicine; Karen Lawson, MD, University of Minnesota; Margaret Moore, MBA, Wellcoaches Corporation & Institute of Coaching; and Ruth Wolever, PhD, Duke Integrative Medicine.

Comment: My view of coaching, and this work in particular, is that if you have skin in the integrative health game, then you have skin in this one. If you think your discipline “already coaches,” I urge you to take a look at the modern arts and sciences of health coaching and see if you haven’t something to learn. If we’ve lost track of prioritizing assisting people in moving toward wellness, then we’ve failed to keep our eye on the prize. It’s a fine group, with great intentions, doing necessary work. Check them out.